The Girls’ Guide to Feeling Happy in your Skin

Find your animal familiar.


Quit comparing your body to a fruit. Apples, pears and oranges are so passé. Look for your type among distinguished, exotic wildlife. Or aquatic life. Do you feel like a starfish as you skitter and careen around a busy street holding up too many bags of groceries? Do you hide like a crab inside a crusty shell and jab a few people as you go about your business at work? Let’s face it don’t you feel a teensy-weensy bit marsupial and kangaroo-like as you strap on your little one into her baby carrier and take a walk in the park? Are you pantherine and feline on the dance floor? Or do you just consistently feel like a noble and majestic sambhar on every day of the week? Take pride in the beauty, grace and sheer wildness of your body. Grrrr.

Love your weird.


All of us have a weird body part. Don’t tell us, you don’t! Your nose that you think reaches all the way up to Kanyakumari, your heavy-lidded eyes that look like an alien crash landed on your face and your fully-wide smile that makes Julia Roberts’ grin look small in comparison. Learn to observe, nourish and then fall a little brazenly in love with your most odd feature. Announce to yourself or to any unsuspecting passer-by who will listen that this will be your superpower henceforth: the place where your inner mojo resides and the part of you that makes you smile secretly to yourself.   

Go fly a kite.


When you’ve had it up to here with running, keto-ing, spinning and starving, take a break from the manic body-policing and go fly a kite. Literally. Jump around and grin gleefully as it soars and roams through the sky… weightless. Watch the wonderfully strange shapes of the clouds as they scud by, and feel rush of the breeze on your skin. Try not to get too frustrated if your kite snags itself into an electric pole or decides to float away into the blue yonder. Breathe deep.    

Deep-dive into your aesthetic.    


Stop obsessing about sizes and shapes and kilograms. Stop dressing to hide your body. Focus on your aesthetic instead and have a ball picking your wardrobe. Do you tend to go very dotty and love dressing yourself silly in circles and loops and well…dots? Do you have a hidden south Indian Rastafarian side waiting to step forth? Do you think you look dishy in black and white? Or do you prefer to go very, very blue and wear all shades of the sea together? Oh, in case the fashion police forgot to tell you this season, please wear exactly what you want!

In summation, love your laugh, love your swimming stroke and your special dance moves. Walk your walk, strut your strut, hug everyone in sight, or not. Love your body. Live happily-ever-after in your skin. Oh, and Happy International Day of Happiness to you!


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A perfect fit rewards you in more ways than one!

BYou Rewards

How is a perfect fit rewarding? From dropping a dress size, improving your posture to making you feel good about yourself – the list goes on. But enough of that, if you’re familiar with Buttercups, you already know that. But what you don’t know is that shopping with us just got a whole lot better – the more you shop, the more you reap 😉 How’s that, you ask? We’re thrilled to announce the launch of BYou Rewards, our very own rewards programme carefully crafted for our truly amazing customers.

For those of you who’ve shopped with us already, you’ve got your reward points waiting to be used. All you have to do is log into Buttercups and click on My Account to view your points summary and redeem those points at checkout! Yup, it’s as easy as it comes.

Here’s a little chart that’ll help you understand the BYou Rewards point system a little better:

rewardchard (1)

We’re sure you have a lot of questions you’d like answered – not to worry! We’ve rounded up a list of FAQs that will answer all or most of them atleast. And, for those that aren’t, feel free to reach out to us @ +91-8067414822 /+91-8041288622 or and we’d be more than happy to help!

What are you waiting for? Go ahead and start reaping the rewards 😀 Happy shopping!

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